The premier brownfield redevelopment conference in Virginia is hosted by the Virginia Department of Environmental Quality (DEQ) and the City of Staunton.
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"In 2026, Great Wilderness Brewing Company opened in the former McCarthy Building, constructed in 1910. This adaptive reuse of a previously underutilized industrial office property on First Street in downtown Pulaski utilized environmental assessment to reduce redevelopment uncertainty and create conditions for public and private reinvestment. The brewery is part of a broader brownfield corridor transformation. Nearby properties, including the former General Chemical Company Foundry Site, were impacted by environmental concerns and limited activity but have since been redeveloped into a skate park and basketball courts through brownfield-supported strategies. Across the street, a former burned warehouse has been adaptively reused into new apartments, reflecting growing investor confidence. This once quiet area now experiences sustained activity, with the brewery drawing visitors from outside the community who also support surrounding restaurants, retailers, and nearby recreational amenities. This coordinated reinvestment demonstrates how brownfield assessment can reposition and strengthen an entire downtown corridor."